Marketing Coordinator (Email & App Campaigns)

Step into a pivotal role where your organizational expertise will directly shape how millions of customers connect with a beloved national retail brand. Partnering with Aquent, you will join a dynamic customer relationship management team at a crucial moment, driving the seamless execution of high-impact email and app marketing campaigns. This is your opportunity to be the central force behind flawlessly timed, beautifully executed digital experiences that inspire loyalty and deliver exceptional value during the busiest and most exciting retail seasons of the year.

About Our Client

Our client is a leading national retail brand dedicated to delivering exceptional value and memorable experiences to its vast audience. By leveraging cutting-edge digital strategies, they foster deep customer engagement and loyalty in a highly competitive market. In partnership with Aquent, they are looking for a talented professional to join their collaborative, fast-paced team and help elevate their digital marketing operations to new heights.

The Opportunity

In this dynamic coordination role, you will be at the heart of digital marketing operations, ensuring that every customer-facing message is perfectly timed and flawlessly executed. You will mastermind the go-to-market calendar, coordinate with cross-functional teams, and act as the final guardian of quality for email and app campaigns. Your meticulous attention to detail and proactive communication will keep critical workflows on track, making a tangible impact on the brand's customer engagement strategy during peak retail periods.

What You'll Do

• Mastermind the go-to-market calendar for all email and app campaigns, ensuring flawless launches at the ideal moment.
• Maintain a meticulous and current campaign tracker, serving as the essential source of truth for database and development teams.
• Facilitate the hand-off of approved creative assets to developers, rigorously confirming correct campaign setup before going live.
• Orchestrate the entire proofing and approval workflow with business owners, tracking feedback and securing sign-offs on schedule.
• Serve as the final guardian of quality by proofing customer-facing assets for precision, brand voice consistency, and overall accuracy.
• Collaborate seamlessly with key partner teams, including App, Email Creative, Integrated Marketing, and Database Marketing, to drive unified campaign execution.
• Thrive in a fast-paced environment, expertly juggling multiple campaigns and navigating tight deadlines during peak retail periods.
• Provide essential support for reports and presentations, contributing to strategic insights as needed.

What You'll Bring

• 1 to 4 years of hands-on experience in marketing coordination, campaign coordination, or marketing project management.
• Demonstrated experience managing complex campaign calendars, streamlining proofing workflows, or optimizing approval processes.
• A strong background in B2C or consumer marketing, with an innate understanding of effective customer-facing tone and messaging.
• The confidence to proactively ask questions, seek answers, and persistently follow up with stakeholders to keep deadlines on track.
• Exceptional attention to detail, ensuring precision in every task.
• Impeccable written and verbal communication skills to foster clear, effective interactions.
• Comfort navigating ambiguity and adapting to manual processes within a rapidly evolving operational landscape.
• Proficiency in Excel and PowerPoint to manage data and create compelling presentations.
• Critical availability throughout the holiday season (November through early January) to support peak retail demands.

Nice to Have

• Familiarity with Smartsheet and Litmus (training will be provided).
• Exposure to Salesforce Marketing Cloud or Airship (training will be provided).
• Prior experience in retail or e-commerce environments.
• Experience gained from an agency or in-house email marketing team.

Why Join Aquent?

As an Aquent contractor, you will gain invaluable hands-on experience contributing to a well-known consumer brand's dynamic customer relationship management program during its most impactful season. You will join a supportive team dedicated to your growth, providing comprehensive training on essential tools and established processes. Additionally, you'll be eligible for a comprehensive benefits package, including medical, dental, and vision coverage, 401(k) options, and paid sick leave.