Manager - Product Marketing

Shift:

Are you ready to work making the world a safer, healthier place? Join our mission to continuously move science forward; to innovate and advance all aspects of our business to improve the health and safety of our communities and lives.

The Manager - Product Marketing is responsible for increasing brand awareness for the region/facility by the development and implementation of marketing plans, materials, and communications as well as maximize awareness and increase reach to potential prospects and clients within target markets. This position is also responsible for oversight of the online store.

ESSENTIAL FUNCTIONS

• Manages staff including hiring, training, development, and engagement of self and team members, evaluating performance, providing compensation recommendations, and performance management.
• Provides event and trade show support; develops company image for trade show booths; sets up speaking opportunities; coordinates shipment of booths and selection of other marketing materials; and provides presentation support for speakers.
• Collects input from various parts of the business to update brochures and other various materials used for customers and trade shows to reflect current offerings; solicits input on the effectiveness of material and their needs; works with vendors to develop, produce, and procure materials; maintains inventory.
• Creates and manages social media content, ensuring consistent image, theme, and monitoring activity.
• Markets services by scheduling email communication and technical education webinars, develops a communication plan.
• Creates content for industry publications, e-newsletters for internal and/or external use, and direct mail.
• Organizes and leads marketing meetings with the leadership team, develops and monitors regional/divisional marketing budget, develops the region's/facility's marketing plan.
• Manages and maintains website content and pages; works with vendors to create site and media.
• Oversees and maintains the inventory software and supply ordering process for the online store website.
• Manages the group or area budget including allocating resources and approving expenditures under control.
• Contributes to the efficiency and effectiveness of the department's service to its customers by offering suggestions and directing or participating as an active member of a work team.
• Promotes and supports the overall mission of Pace Analytical by demonstrating courteous and cooperative behavior when interacting with customers and staff; acts in a manner that promotes a harmonious and effective workplace environment.

QUALIFICATIONS

Education and Experience

• Bachelor's degree in marketing, communications, or a related field;
• Five (5) years of marketing experience -- including two (2) years of managerial experience
• OR an equivalent combination of education, training, and experience.

Required Knowledge

• Expert principles and practices of marketing and communications programs and activities.
• Media resources and their use.
• Computer applications related to the work.
• Principles and techniques of preparing effective written informational or educational materials.
• Fundamental to intermediate principles, practices, and techniques of sales effectiveness.
• Principles and practices of developing teams, motivating employees, and managing in a team environment.
• Basic principles and practices of budget development and administration.
• Various understanding of sales programs, policies, and procedures.
• Principles and techniques of providing effective oral presentations.
• Principles and practices of program planning, development, and evaluation.
• Principles and techniques of making effective oral presentations.
• Principles and practices to serving as an effective project team member.
• Techniques for dealing with a variety of individuals from various socio-economic, ethnic, and cultural backgrounds.
• Correct business English, including spelling, grammar, and punctuation.

Required Skills

• Developing and implementing the marketing of campaigns, programs, and special projects.
• Supervising and evaluating employees and providing related recommendations.
• Training others in policies and procedures related to the work.
• Preparing clear and effective correspondence and other written materials.
• Organizing own work, setting priorities, and meeting critical deadlines.
• Using initiative and independent judgment within general policy guidelines.
• Use and management of social media platforms.
• Maintaining accurate records of work performed.
• Applying more standard business and project management methodologies with a focus on implementing plans to achieve goals.
• Developing effective work teams and motivating individuals to meet goals and objectives and provide customer services in the most cost-effective and efficient manner.
• Interpreting, applying, and explaining applicable laws, codes, and regulations.
• Providing consulting services to supervisors and staff.
• Preparing functionals reports, correspondence, and other written materials.
• Using initiative and independent judgment within established organizational and department guidelines.
• Performing effective oral presentations to large and small groups across functional peers and the department.
• Using tact, discretion, and prudence in dealing with those contacted in the course of the work.
• Establishing and maintaining effective working relationships with a variety of individuals contacted in the course of the work.
• Contributing effectively to the accomplishment of team or work unit goals, objectives, and activities.

Find Your Place at Pace - We need you - your curiosity, your talents, and your drive - to help us advance this important work.

Benefits
When you join Pace, you commit to work that makes a positive impact on our communities and our world. We commit to supporting you with benefits and perks that make a positive impact on your life. Full-time roles are eligible for our comprehensive benefits program which includes competitive salaries, medical, dental vision, 401K retirement savings plan (100% vested immediately in the employer match), life, disability and voluntary benefits, paid time off for holiday, sick and vacation days, HSA, wellness program, flexible spending accounts, tuition reimbursement, Employee Assistance program, parental leave, optional legal coverage and ID theft.

Equal Opportunity Employer

Pace provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, creed, color, religion, genetics, protected veteran status, national origin, sex, age, disability, marital status, sexual orientation, gender identity or expression, citizenship, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.