Senior Growth Product Manager

Senior Growth Product Manager - Adobe Experience Cloud

The Opportunity

Adobe Experience Cloud enables enterprises to deliver personalized, data-driven digital experiences at scale. We are seeking a Senior Growth Product Manager to drive Product-Led Growth (PLG) across Experience Cloud products by accelerating user acquisition, activation, engagement, retention, and expansion.

This role is ideal for a growth leader with deep experience in B2B SaaS and Digital Marketing Technology, who thrives at the intersection of product, experimentation and data. You will drive and implement growth strategies across key user journeys, partnering closely with Engineering, Design, Data Science, and Go-To-Market teams to turn customer insight into scalable growth engines.

What You'll Do

Growth Strategy & Lifecycle Management

• Drive and evolve end-to-end growth strategies across acquisition, activation, engagement, retention, and expansion for an Experience Cloud product.
• Identify and prioritize high-impact growth opportunities using data, research and experimentation.
• Develop and prioritize a growth roadmap tied to clear business impact.

Experimentation & Optimization

• Design, launch, and analyze a high-velocity experimentation program across critical user journeys.
• Drive rapid test-and-learn cycles that ensure rigorous experiment design by establishing clear hypotheses, calculating statistical power, and implementing appropriate guardrails.
• Collaborate with engineering and data teams to build robust instrumentation for accurate measurement and monitoring. Oversee careful rollout strategies-including phased launches, A/B testing, and control groups-to minimize risk and improve actionable insights.

Technology-Based Growth Initiatives

• Identify, prioritize, and ship product experiences powered by advanced technology that improve conversion and retention-e.g., personalization, predictive mentorship, and intelligent onboarding.
• Use AI to speed up experiment ideation, hypothesis generation, copy/variant drafting, and analysis-while maintaining statistical rigor and human review.

Cross-Functional Collaboration

• Partner with cross-functional leaders to co-develop and implement growth initiatives, navigating trade-offs and driving alignment across teams
• Proven ability to influence product roadmaps and drive outcomes in a matrixed environment without direct authority
• Strong stakeholder management skills, with experience aligning multiple teams around shared goals

Work in close coordination with:

• Product Leaders who own core product to co-develop and implement a growth roadmap
• Engineering to implement experimentation infrastructure
• Design & UX Research to optimize onboarding and feature discovery
• Marketing to align product growth levers with acquisition strategies
• Finance & Data Science to quantify business impact

What You Need to Succeed

• 5+ years of Growth Product Management experience, with significant focus on experimentation-driven optimization.
• Proven experience driving B2B Product-Led Growth in SaaS or Digital Marketing Technology platforms.
• Experience implementing and executing experimentation tools.
• Deep expertise in experimentation frameworks, behavioral analytics, funnel optimization, and cohort analysis.
• Solid understanding of enterprise customer journeys, including self-serve, sales-assisted, and hybrid motions.
• Fluency in applying AI to product discovery, experimentation, and growth workflows, with a commitment to continuous skill development.
• Hands-on experience using AI-assisted tools for accelerating prototyping and insight generation.
• Demonstrated ability to translate data and customer insight into shipped product experiences with measurable impact.
• Excellent communication skills, with the ability to synthesize insights into clear narratives that drive action.

Most Importantly

You value outcomes over activity, learning over certainty, and are deeply customer obsessed. You believe Product-Led Growth is an operating model, not a feature, and you thrive in environments where experimentation, insight, and collaboration drive impact.

If this sounds like you, we'd love to have you help shape the future of Experience Cloud.

About Adobe

Adobe empowers everyone to create through innovative platforms and tools that unleash creativity, productivity and personalized customer experiences. Adobe's industry-leading offerings including Adobe Acrobat Studio, Adobe Express, Adobe Firefly, Creative Cloud, Adobe Experience Platform, Adobe Experience Manager, and GenStudio enable people and businesses to turn ideas into impact, powered by AI and driven by human ingenuity.

Our 30,000+ employees worldwide are creating the future and raising the bar as we drive the next decade of growth. We're on a mission to hire the very best and believe in creating a company culture where all employees are empowered to make an impact. At Adobe, we believe that great ideas can come from anywhere in the organization. The next big idea could be yours.

Let's Adobe together

At Adobe, we believe in creating a company culture where all employees are empowered to make an impact. Learn more about Adobe life, including our values and culture, focus on people, purpose and community, Adobe for All, comprehensive benefits programs, the stories we tell, the customers we serve, and how you can help us advance our mission of empowering everyone to create.

Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other protected characteristic. Learn more.

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AI Use Guidelines for Interviews:
Our interviews are designed to reflect your own skills and thinking. The use of AI or recording tools during live interviews is not permitted unless explicitly invited by the interviewer or approved in advance as part of a reasonable accommodation. If these tools are used inappropriately or in a way that misrepresents your work, your application may not move forward in the process.

At Adobe, we empower employees to innovate with AI - and we look for candidates eager to do the same. As part of the hiring experience, we provide clear guidance on where AI is encouraged during the process and where it's restricted during live interviews. See how we think about AI in the hiring experience.

Expected Pay Range:

At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans. Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).

In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award.

State-Specific Notices:

California:

Fair Chance Ordinances

Adobe will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and "fair chance" ordinances.

Colorado:

Application Window Notice

If this role is open to hiring in Colorado (as listed on the job posting), the application window will remain open until at least the date and time stated above in Pacific Time, in compliance with Colorado pay transparency regulations. If this role does not have Colorado listed as a hiring location, no specific application window applies, and the posting may close at any time based on hiring needs.

Massachusetts:

Massachusetts Legal Notice

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.