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CX Measurement Director

RSM US LLP
$171,200 - $303,600
United States, Virginia, McLean
1861 International Dr (Show on map)
Mar 25, 2026

We are the leading provider of professional services to the middle market globally, our purpose is to instill confidence in a world of change, empowering our clients and people to realize their full potential. Our exceptional people are the key to our unrivaled, culture and talent experience and our ability to be compelling to our clients. You'll find an environment that inspires and empowers you to thrive both personally and professionally. There's no one like you and that's why there's nowhere like RSM.

The Client Experience Measurement Director leads the strategy, governance, and execution of RSM's enterprise-wide client experience (CX) measurement framework. This role is responsible for the design and maintenance of a unified measurement ecosystem that integrates direct client feedback with indirect and inferred signals-including operational, behavioral, and financial data-to produce accurate, timely, and actionable insights that help RSM better understand its clients, preserve their trust, and enable their future.

This role complements and enables other enterprise CX, digital experience and talent analytics colleagues by ensuring a governed, scalable, high-integrity measurement system that leverages the latest advances in AI and advanced analytics to fuel journey design, innovation experimentation, and enterprise CX improvement. Success in this role requires a balance of strong analytics, business acumen and rigorous measurement discipline executive influence-to drive enterprise adoption of a client-obsessed operating model.

Job Responsibilities:

Enterprise CX Measurement Strategy

  • Collaborate with senior RSM business stakeholders to drive the evolution and modernization of RSM's enterprise CX measurement strategy and roadmap
  • Ensure RSM's measurement strategy supports journey design, management and continuous improvement in service delivery at the client relationship and practice levels
  • Help challenge historical norms and drive consensus/alignment across diverse stakeholder communities

Integration of Direct & Inferred Signals

  • Integrate structured feedback programs with operational, behavioral, and financial data to create a consistent and holistic client experience view from the enterprise level down to the client level

Enterprise CX Measurement Strategy

  • Collaborate with senior RSM business stakeholders to drive the evolution and modernization of RSM's enterprise CX measurement strategy and roadmap
  • Ensure RSM's measurement strategy supports journey design, management and continuous improvement in service delivery at the client relationship and practice levels
  • Help challenge historical norms and drive consensus/alignment across diverse stakeholder communities

Integration of Direct & Inferred Signals

  • Integrate structured feedback programs with operational, behavioral, and financial data to create a consistent and holistic client experience view from the enterprise level down to the client level
  • In collaboration with enterprise CX colleagues, ensure CX measurement data is ingested into RSM's systems appropriately, so core metrics and related insights show up naturally where our people do their work

Governance & Measurement Standards

  • Support RSM leadership by developing and leading a common governance approach to assess, refine, or add measurement instruments and policies consistent with enterprise CX strategy
  • Establish and maintain compliance with data privacy, regulatory requirements, and ethical use of client data
  • Define and maintain unified CX metrics, standards, and quality expectations across all feedback programs and data pipelines, in collaboration with enterprise CX colleagues

Insights Delivery & Stakeholder Enablement

  • Provide leaders and client teams with clear, actionable dashboards and reporting that translate insight into action.
  • Ensure measurement insights reliably power CX journey design, touchpoint improvements, investment decision tradeoffs and enterprise alignment efforts.
  • Help to communicate and connect key insights and findings to business priorities and tradeoffs; work to simplify complexity so RSM leaders and teams know how to interpret signals in CX measurement data

Collaboration with CX & Insights Team Colleagues to Deliver Value

  • Supply high-quality measurement inputs into journey design, pain point identification, and touchpoint evaluation
  • Coordinate with team colleagues on analytics enhancements, and to ensure measurement data is optimized for advanced modeling, POCs, and AI-enabled capabilities

Continuous Improvement & Transformation

  • While long-term transformations evolve, identify and execute short term measurement enhancements that improve data quality, access, speed, and insights incrementally

Minimum Requirements

  • Bachelor's degree; 10+ years in CX measurement, insights, analytics or related roles, including management of small professional insights teams.
  • Experience building/redesigning and managing multi-modal CX measurement systems, surveys or VOC programs that include both qualitative and quantitative components
  • Experience integrating operational, behavioral, financial and feedback data into reliable measurement/client health monitoring ecosystems
    • Experience collaborating with journey design, digital transformation, AI/ML and/or advanced analytics teams, or collaborating in the design and use of predictive analytics in client experience contexts
  • Proven analytics skills in a platform such as SPSS/SAS or equivalent
  • Strong collaboration and influence skills within a matrixed environment and across senior stakeholders. A proven track record of senior stakeholder education along the CX journey and the ability to influence at C-suite levels without formal authority.
  • Excellent communication and presentation skills, with the ability to articulate and simplify complex insights to non-technical audiences in compelling and relatable ways

Preferred Requirements

  • Qualtrics certification
  • Experience in a partner-led, matrixed organization.
  • Knowledge of professional services KPIs and client satisfaction frameworks.
  • Familiarity with the structuring and management of data to support journey design and experience measurement in professional services or regulated market environments.
  • Experience scaling measurement systems globally, to generate actionable insight systemically while reflecting local market and buyer dynamics.
  • Experience using AI tools applied to insights frameworks and systems for applications such as:
    • Synthetic data/data twins
    • Creating AI workflows using agentic AI thinking and systems
    • Delivering value added deliverables that advance Insights and organizational goals

At RSM, we offer a competitive benefits and compensation package for all our people.We offer flexibility in your schedule, empowering you to balance life's demands, while also maintaining your ability to serve clients.Learn more about our total rewards at https://rsmus.com/careers/working-at-rsm/benefits.

All applicants will receive consideration for employment as RSM does not tolerate discrimination and/or harassment based on race; color; creed; sincerely held religious beliefs, practices or observances; sex (including pregnancy or disabilities related to nursing); gender; sexual orientation; HIV Status; national origin; ancestry; familial or marital status; age; physical or mental disability; citizenship; political affiliation; medical condition (including family and medical leave); domestic violence victim status; past, current or prospective service in the US uniformed service; US Military/Veteran status; pre-disposing genetic characteristics or any other characteristic protected under applicable federal, state or local law.

Accommodation for applicants with disabilities is available upon request in connection with the recruitment process and/or employment/partnership.RSM is committed to providing equal opportunity and reasonable accommodation for people with disabilities. If you require a reasonable accommodation to complete an application, interview, or otherwise participate in the recruiting process, please call us at 800-274-3978 or send us an email at careers@rsmus.com.

RSM does not intend to hire entry level candidates who will require sponsorship now OR in the future (i.e. F-1 visa holders). If you are a recent U.S. college / university graduate possessing 1-2 years of progressive and relevant work experience in a same or similar role to the one for which you are applying, excluding internships, you may be eligible for hire as an experienced associate.

RSM will consider for employment qualified applicants with arrest or conviction records. For those living in California or applying to a position in California, please click here for additional information.

At RSM, an employee's pay at any point in their career is intended to reflect their experiences, performance, and skills for their current role. The salary range (or starting rate for interns and associates) for this role represents numerous factors considered in the hiring decisions including, but not limited to, education, skills, work experience, certifications, location, etc. As such, pay for the successful candidate(s) could fall anywhere within the stated range.

Compensation Range: $171,200 - $303,600

Individualsselected for this role will be eligible for a discretionary bonus based on firm and individual performance.

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