Marketing Analytics Manager

Requisition ID:918050
Store #:E01691 Mktg-General & Admin DAL-C
Position:Full-Time
Total Rewards:Benefits/Incentive Information

If you've worn a pair of glasses, we've already met.

We are a global leader in the design, manufacture, and distribution of ophthalmic lenses, frames, and sunglasses. We offer our industry stakeholders in over 150 countries access to a global platform of high-quality vision care products such as the Essilor brand, with Varilux, Crizal, Eyezen, Stellest and Transitions, iconic brands that consumers love such as Ray-Ban, Oakley, Persol and Oliver Peoples, as well as a network that offers consumers high-quality vision care and best-in-class shopping experiences such as Sunglass Hut, LensCrafters, and Target Optical, and leading e-commerce platforms.

With a unique global network of commercial subsidiaries and independent distributors across major markets, our customers are offered a strong portfolio of the most popular lens, frames, instruments and equipment brands that can serve every sector of the market. The Professional Solutions team works with our customers one-on-one, developing professional relationships based on trust and care.

Join our global community of over 200,000 dedicated employees around the world in driving the transformation of the eyewear and eyecare industry. Discover more by following us on LinkedIn!

GENERAL FUNCTION

The Manager of Marketing Analytics is responsible for delivering data driven insights that inform marketing strategy, optimize performance, and guide investment decisions across brands, frames, and lenses. This role partners cross functionally with Marketing, Finance, Sales Operations, and IT to ensure data accuracy, enable performance diagnostics, and support ROI focused planning and optimization.

MAJOR DUTIES AND RESPONSIBILITIES

• Drives the business intelligence of our eyewear brands, frames and lenses, ideating and maintaining dashboards to support Marketing activities, and to conduct deep-dive diganoses providing insights behind performance
• Acts as a strategic partner to brand managers and directors in building the monthly business reviews for executive management, identifying opportunities for improvement and recommending corrective action plans.
• Manages data analytics of the budget planning and optimization, inclusive of forecasting marketing initiatives' outcomes and ROIs.
• Leads data harmonization processes as needed, partnering closely with Finance, Sales Operation, Business Planning, Business Analytics and IT, to ensure data accuracy.
• Manages the optimization of marketing campaigns and product launches, co-designing customer targetting segmentations with sales and marketing managers, and measuring their effectiveness.
• Conducts qualitative and quantiative industry analytics and competitive intelligence to understand market trends and our market position, identifying market gaps, to ensure marketing leaders have all the necessary inputs to make quick informed decisions.

BASIC QUALIFICATIONS

• Bachelor's degree in Economics, Management Science, Engineering Management, Industrial Engineering or Finance.
• Minimum of 5 years of experience in an analytics position.
• Proven ability to build strong, collaborative relationships with cross functional business partners
• Strong communication skills with experience presenting insights and recommendations to senior leaders
• Demonstrated intellectual curiosity with the ability to explore data, challenge assumptions, and translate analysis into actionable insights.
• Proficiency in data manipulation and visualization tools such as Tableau, SQL, Business Objects, or similar BI platforms

PREFERRED QUALIFICATIONS

• Experience in B2B or wholesale businesses.

This posting is for an existing vacancy within our business.Employee pay is determined by multiple factors, including geography, experience, qualifications, skills and local minimum wage requirements. In addition, you may also be offered a competitive bonus and/or commission plan, which complements a first-class total rewards package. Benefits may include health care, retirement savings, paid time off/vacation, and various employee discounts.

EssilorLuxottica complies with all applicable laws related to the application and hiring process. If you would like to provide feedback regarding an active job posting, or if you are an individual with a disability who would like to request a reasonable accommodation, please call the EssilorLuxottica SpeakUp Hotline at 844-303-0229 (be sure to provide your name, job id number, and contact information so that we may follow up in a timely manner) or emailHRCompliance@luxotticaretail.com.

We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, gender, national origin, social origin, social condition, being perceived as a victim of domestic violence, sexual aggression or stalking, religion, age, disability, sexual orientation, gender identity or expression, citizenship, ancestry, veteran or military status, marital status, pregnancy (including unlawful discrimination on the basis of a legally protected pregnancy or maternity leave), genetic information or any other characteristics protected by law. Native Americans in the US receive preference in accordance with Tribal Law.