Brand Manager, Innovation

Position Location: We're all about flexibility! This will be a hybrid role based out of our corporate headquarters in Lakeville, MA or our Seaport Boston, MA location with Mondays and Fridays remote.

A Day in the Life...

• Partner with the Director of Beverage Innovation to craft a compelling innovation strategy and multi-year pipeline across the shelf-stable juice category and emerging beverage categories and platforms.
• Lead the commercialization of innovation-from market assessment through product development-including positioning, design, and activation for new product launches.
• Develop business objectives and marketing plans to drive awareness, trial, and repeat for innovation platforms.
• Lead feasibility validation, project execution, customer sell-in, and performance tracking; collaborate with customer business teams to develop and execute innovation plans.
• Work closely with sales partners to understand customer strategies and integrate them into brand and business plans.
• Manage monthly volume forecasts, collaborating with demand and supply planning to ensure best-in-class accuracy; oversee brand budgets, including A&P for assigned products.

What We Are Looking For:

• 4+ years of experience in innovation or marketing, preferably within CPG (food/beverage).
• A creative thinker inspired by what's possible, skilled at bringing ideas to life in ways that drive business results.
• Strong analytical and strategic thinking skills; able to identify growth opportunities through renovation or innovation. Experience with Nielsen and/or IRI preferred.
• A collaborative leader with the ability to inspire and guide cross-functional teams from platform ideation to launch.
• Curiosity and a habit of challenging the status quo-asking why or why not?
• Highly motivated and dedicated, with a natural inclination to contribute beyond your functional role and promote team engagement.
• Ability to multitask and work with agility, switching seamlessly from business planning and P&L creation one day to consumer research the next.
• Strong follow-through and attention to detail; keeps leadership informed with timely and accurate updates on project progress.
• A relationshipbuilder who values transparency, respect, and collaboration; fosters strong partnerships across teams.

Education:

Work Experience:

Annual Salary:

The base salary range information above serves as a guideline of the position's typical hiring range. We value and appreciate what makes you unique and will consider a variety of factors when determining an offer. These factors include, but are not limited to, your skills and experience, external and internal benchmarks, as well as overall company considerations. Certain positions may be eligible for short-term and long-term incentive rewards. We also offer a competitive and comprehensive benefits program that supports all aspects of your health and well-being.

Benefits:

• Complete insurance package on Day-1 that includes a plethora of health and wellness programs

• • Health, Dental and Vision insurance

  • Health savings account

  • Flexible spending account

  • Life and accident insurance

  • Employee assistance program

  • Telehealth services

  • 1:1 health coaching

  • Supportive benefits for all the stages of your life

• 401(k) with up to 6% Company matching; additional potential discretionary match at year-end

• Short-Term Incentive/Performance bonuses

• Flexible scheduling options

• Vacation pay, up to three weeks of time (pro-rated for your first year of employment)

• Holiday pay for 12 holidays

• Career development and growth opportunities

• Tuition/Education assistance programs

• Access to LinkedIn Learning

• Scholarship programs for children of employees

• Parental leave

• Bright Horizons Family Solutions - Back-up care, tutoring, etc.

• Adoption assistance

• Bereavement leave

• Up to $300 fitness reimbursement

• Up to $300 massage reimbursement

• Employee appreciation events

• Employee discounts

• Charitable giving

Who We Are:

You might have our iconic cranberry juice in your fridge or have gotten into heated holiday debate about what's better - canned or fresh cranberry sauce. But did you know that the hardworking people growing the superfruit in our products are 700 family farmers that own our cooperative? They entrust us with what is most precious to them to create new and innovative products that will delight consumers and grow this beloved brand today and into the future.

Team members, farmers, consumers and communities alike--we value what makes us unique and strive to connect our farms to families for a better life by living our values:

• Grower Mindset - We embrace our grower-owners innovative spirit and heritage through confidence, learning and focus on the future.
• Sustainable Results - Guided by purpose, we are focused on delivering results for our grower-owners.
• Integrity Above All - We are ethical, doing the right thing for our grower-owners, customers, consumers and each other
• Inclusive Teamwork - We build diverse and inclusive teams that strengthen our cooperative.

For MA Applicants - It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. Any employer who violates this law shall be subject to criminal penalties and civil liability.