Regional Marketing Manager

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Job Description:

Ryan Companies is looking for a talented, experienced Regional Marketing Manager in our Midwest Region. This person will create and execute strategies for pursuits and interviews, client and project events, and brand awareness strategies. The Regional Marketing Manager will implement marketing and business development strategies that lead to improved relationships with clients and partners, increase the pipeline of work, and grow Ryan's business both culturally and financially.

Key roles and responsibilities of the Regional Marketing Manager include:

• Develop and manage the regional annual marketing business plan and budget for the Des Moines and Cedar Rapids, IA and Kansas City, MO offices.

• Manage the development of proposals and interviews for a wide range of Ryan sectors and services. Pursuits range in value from $10 million to $100 million. Overall pursuit responsibilities include:

  • Leading kick-off meetings and developing win strategies.

  • Identifying proposal requirements and establishing proposal development plans and schedules.

  • Partnering with cross-functional teams to create custom content and graphics.

  • Writing, designing, and editing proposal content for clarity, grammar, and compliance with company standards.

  • Collaborating with sector and service marketers for branding continuity, content, and best practices.

  • Customizing team resumes, project overviews, and other content.

  • Leading review meetings and consolidating stakeholder feedback.

  • Producing final proposal (electronic or print) and providing to the pursuit team for delivery/submittal.

  • Developing interview materials and coaching interview teams through rehearsals, message delivery, and presentations.

  • Conducting post-submission analysis/debriefs and gathering feedback to identify areas for improvement and inform future proposal strategies.

• Manage and execute marketing related to construction/development projects including site signage and fence wrap, groundbreaking events, grand openings, photography, and public relations.

• Manage and create strategies for sponsorships, client events, and industry opportunities to further the region's business development efforts.

• Serve as a champion and go-to resource for CRM, maintain project information, and provide analysis to position the region to make the best decisions for growing Ryan's client base and pipeline.

• Manage external communications with key messages that support business development efforts and build brand awareness within the region in collaboration with national public relations and social media team.

• Lead project communication efforts for ongoing community and government engagement. Hire and manage external consultants as needed.

• Manage the event planning and budget for the region's St. Patrick's Day events, including hosting and entertainment for Ryan's clients, partners, and employees. These signature Ryan events will include invitation list management, planning (catering, decor, and onsite entertainment), and execution.

• Manage regional project and people award submissions that align with the region's business development and marketing strategy. Collaborate with project teams to plan and execute submittals.

• Other duties as assigned.

Job Requirements

• Bachelor's degree in Communications or Marketing

• At least 7 to 10 years of marketing experience within commercial real estate development, construction, architecture, engineering, or another relatable industry

• Willingness to travel approximately 10% for events or key pursuits

• True marketing generalist skills including strategic marketing planning, excellent business and proposal writing and editing abilities, graphic design skills, and solid experience with marketing communications, event planning and public relations

• Highly proficient with Adobe InDesign and Microsoft Office and have working knowledge of CRM systems

You will really stand out if you:

• Have prior marketing plan and budget development and management experience

• Can deliver proposals and other projects within a short schedule, and work successfully in a fast-paced team environment

• Have the ability to hold others accountable for their contributions to deliver high-quality proposals and events while working collaboratively across the organization

• Excellent organizational, analytical, interpersonal, oral and written communication skills

Eligibility:

• Positions require verification of employment eligibility to work in the U.S.

Compensation:

The base rate may vary within the anticipated range based on factors such as the ultimate location of the position and the selected candidate's knowledge, skills and abilities. Position may be eligible for additional compensation that may include commission and/or an incentive program.

Benefits:

• Competitive Salary

• Medical, Dental and Vision Benefits

• Retirement and Savings Benefits

• Flexible Spending Accounts

• Life Insurance

• Educational Assistance

• Paid Time Off (PTO)

• Parenting Benefits

• Long-term Disability

• Ryan Foundation - charitable matching funds

• Paid Time for Volunteer Events

Ryan Companies is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Non-Solicitation Notice to Recruitment Agencies:

Ryan Companies kindly requests that recruitment agencies and third-party recruiters do not submit unsolicited resumes or candidate information to any Ryan Companies employee or office. Ryan Companies will not be responsible for any fees or expenses associated with unsolicited submissions. If recruitment services are required, we will reach out directly to agencies on our approved vendor list. We appreciate your understanding and cooperation.