VP, Sales: Mid-Atlantic

Utz Quality Foods is seeking a VP, Sales (Mid-Atlantic) to join our Sales team. Leading the sales teams in assigned geographies, the Vice President of Sales Operations creates and executes sales strategies; ensures the achievement of Sales Objectives in a sustainable and profitable manner; analyzes and prepares sales forecasts; attracts, retains and develops top talent; ensures that the team has an excellent working relationship with all customers and Independent Operators/Distributors; protects and grows market share; improves Direct Store Delivery, DSD, route capacity by achieving route split objectives and sales center upgrades; and ensures that safety is a priority.

Ideal candidates will have 10+ years of DSD experience. This position will require 60-70% travel within your market.

VP, Sales (Mid-Atlantic):

• Develops and influences sales team members and partners at multiple levels.
• Demonstrates proper and effective leadership to all Independent Operators/Distributors.
• Creates, finalizes, and executes sales forecasts, strategies, and objectives in the assigned regions. Creates and implements new ideas and contingency plans to achieve assigned objectives.
• Achieves all annual financial budgets (Salaries, T&E, warehouse labor).
• Studies market analysis figures furnished by the sales analytics team, evaluating market share, insights, and consumers trends to ensure that Utz continues to grow.
• Works with the Supply Chain team to optimize product mix in the warehouses and on the store shelves.
• Evaluates competitor's sales activities to determine opportunities for Utz.
• Leads the sales team in sourcing new accounts.
• Develops and maintains an excellent working relationship with all customer management and account personnel through frequent contact. Makes necessary chain/key headquarter account calls as assigned.
• Represents Utz at tradeshows and other sales events as needed.
• Creates, executes, and tracks promotional plans across retailers, ensuring submissions are correct and aligns with our overall strategy.
• Manages new product launches to ensure distribution is on schedule and new items hit shelves on time.
• Analyzes sales results, prepares reports, and delivers presentations on a timely basis.
• Communicates with the Sales Operations Directors on a daily basis to review results and focus areas, coaching and providing direction as needed.
• Communicates and coordinates with company executives and department heads for maximum achievements of sales, profits, and satisfied customers.
• Conducts regional sales meetings with team.
• Conducts quarterly meetings with Independent Operators/Distributors at all assigned sales centers (warehouses).
• Improves overall Independent Operators/Distributor engagement.
• Evaluates and maintains appropriate talent levels to ensure strong sales growth, a qualified bench for succession planning, and loyalty to the Utz Brand of products.
• Leads execution across all of the key customers.
• Ensures their team is developing skills by utilizing training programs and developmental opportunities.
• Analyzes sales routes within regions, consolidating routes and developing new routes as needed.
• Submits an itinerary and activity report on a weekly basis.
• Ensures that all authorized policies, programs, and instructions are communicated effectively.
• Oversees that facilities in the region meet Utz facility and safety standards.
• Ensures that Food Safety programs are followed.
• Perform other duties as assigned that will impact and support the overall outcome of the Company's objectives.

Requirements

• Bachelor's degree in business preferred or 10+ years of relevant experience leading a Consumer Product Goods', CPG, DSD sales team, preferably in the food industry.
• Strong people leadership skills-must be able to lead.
• An entrepreneurial spirit and exhibit positivity.
• Hands-on working knowledge of the internal functions of regional sales management and a proven track record of successfully leading a team to drive sales.
• Excellent collaboration skills. Ability to work with all levels of employees, working alongside the sales team in the market and in our warehouses.
• Exceptional communication skills, encompassing presentations, facilitation, and written content.
• Strong business acumen with a deep understanding of Utz's needs and goals as well as the organizational, people, and cultural dynamics.
• Competency with Microsoft Office and other common software for data analysis and presentations.
• Proficiency in using technology and software to drive sales strategy using forecasting, analytical, and budgeting skills.
• Experience in analyzing IRI and retailer data to develop and execute strategies.
• Excellent time management skills.
• Commitment to social responsibility.
• A valid driver's license and willingness to travel weekly, including overnight accommodations, throughout a sizeable territory is also required.

Spreading Joy Through Food!

Here at Utz, we have a passion for food that our associates enjoy creating, our consumers love, and our customers choose. Our renowned family of brands includes Utz, Golden Flake, Good Health, TGI Friday's, On the Border, Bachman, and Zapp's. We provide a supportive, caring and inclusive environment that offers opportunities for career growth and advancement. We believe it is important to help take care of our associates by providing benefits, resources, and programs that ensure they live their healthiest lives. Our benefit package includes medical, dental, and vision plans, an employer match 401k, profit sharing plan, employee stock purchase plan and much more. Join OneUtzTeam and help us spread joy through food for generations to come!

An Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.

• 7+ years proven sales experience in a related position within the consumer products goods industry with direct account responsibility.
• 3+ years of experience utilizing syndicated data.
• Must possess excellent written and oral communication skills.
• Ability to analyze and evaluate several sources of data to develop actionable insights.
• This position requires extensive use of computer equipment. Must have a demonstrated proficiency in Microsoft business software to include Excel, PowerPoint, Word, and Outlook. Familiarity with Nielsen or IRI programs is preferred.
• Requires a valid driver's license.