WHAT ARE WE LOOKING FOR We are looking for a candidate who embodies 3 attributes, which we believe make an excellent Digital Strategist:
Curiosity Questions come naturally to you. You are someone who constantly seeks more information about a client's challenge, a product, a target audience, or a cultural trend. You have a tenacity to get to the bottom of things and won't rest until there's clarity and focus behind a challenge.
Creativity You're not afraid to share a new perspective. While you're not responsible for coming up with creative ideas, you feel comfortable identifying and pushing for new ways to solve problems. Whether it's repositioning a client's objective, seeking new information about our target audience to identify deeper needs, or coming up with jump-off points for creatives, you bring in a fresh perspective that turns an assignment from a "job" into an exciting challenge.
Care You are motivated by amazing ideas. Thing about amazing ideas is that they don't just appear, but grow and cultivate over time. You're someone who cares to push and build ideas, share proactive thoughts and new findings, and steer thinking towards better meeting our client's objectives, even if the creative briefing is already done. HERE'S WHAT YOU'LL DO (RESPONSIBILITIES)
- Lead and act as the strategic digital & social communications across key clients, acting as both planner and ongoing consultant
- Plan innovative, insight-driven communications cross channels, content strategies, content calendars, influencer amplification and paid media distribution
- Provide strategic ownership of workstreams and campaigns, working internally across business leadership, creative, analytics and research teams
- Partner with client to determine and identify objectives, goals, KPI's, strategies and tactics. Ultimately, you'll serve as a trusted resource - aligning strategy with our clients business goals and objectives
- Be the subject matter expert on sourcing, identifying and assessing potential influencer/talent partnerships strategically based on qualitative and quantitative brand-fit attributes
- Participate in pro/reactive identification, prioritization and assessment of new client opportunities, including new business proposals
- Thoughtfully champion creative ideas and strategic POVs with the client: deliver well-devised, clear, concise and compelling client presentations to sell-in comms recommendations
- Benchmark and research competitors and industry leaders in the digital world. Provide internal team with understanding of the cultural landscape, consumer behavior, competitive activity and emerging technologies as well as larger globaltrends
- Develop frameworks and methodologies for approaching strategic issues, leveraging existing Momentum intellectual capital
- Supporting Momentum's Values
- All other duties as assigned
HERE'S WHAT WE'RE LOOKING FOR (QUALIFICATIONS & REQUIREMENTS)
- Must have 2-3+ years' experience in strategic digital/social communication planning within a marketing agency/consulting firm or large CPG company
- Must have experience writing briefs, articulating strategies and presenting them to creative/client teams
- Expert knowledge around key digital platforms and communications channels (social, digital, influencer, search)
- Experience with paid social media planning, social listening, research tools and analytical reporting a must. Hands-on qualitative and quantitative research.
- Demonstrated leadership and people management skills - able to lead projects independently
- Strong foundation of business acumen and successful leadership of clients
- Confidence and credibility to hold high-level strategic discussions with senior executives internally and externally
- Excellent presentation development and creative writing capabilities
- Able to think proactively
- Sets targets and timelines for digital programs and key initiatives, providing consistent updates and communication with senior leadership
- Bachelor's degree preferred or similar proven experience
SALARY RANGE The salary range for this position is $65,000 to $80,000. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; location and region; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee's/applicant's background, pertinent experience, and qualifications.
ABOUT US - MOMENTUM WORLDWIDE Momentum is an agency of doers. We make the industry's most disruptive, entertaining, shareable, unforgettable experiences for our clients and their fans. We do it by bringing people closer to what they love, in original and unexpected ways. Whether it's a physical activation, a virtual experience, or a piece of unique branded content, it's all part of what we call the Total Brand Experience - ideas that solve business challenges, through best-in-class Consulting, Strategy, Analytics, Experience Design, and Production.
We want you to help brands do amazing, unprecedented, wild things, creating experiences that people never forget.
WHAT CAN YOU EXPECT FROM MOMENTUM
At Momentum, we expect our employees to embody our values! Our Core Values of Be One, Do Great Work, Have Fun, Give Back and Grow empower an environment where we challenge ourselves professionally and encourage each other personally.
At Momentum, we make our differences matter! Who we are matters. We choose to hire diverse voices from all walks of life. We choose to make our culture one where everyone can be their authentic self and speak in their voice. We choose to give each other permission to get things wrong, so we can learn to make them right. We choose to celebrate the bravery of our peers and we choose to be collectively responsible.
At Momentum, we make our actions matter! Making it matter means always choosing the sustainable option. It means designing waste out from the start. It means working with the right materials. Sourcing locally, innovating off-the-shelf solutions and reusing and repurposing. It means powering smarter. Traveling less. And only working with vendors who do the same. Make it matter means becoming the first experiential agency in the world to receive 2 ISO certifications.
At Momentum, we make our people matter! We choose to make your workplace part of your wellbeing. We choose a hybrid work model. We choose no meeting Fridays. We choose to let ourselves take as much Time Well Taken (vacation) as we need. We choose education programs that help our people develop professionally and personally. We choose tuition reimbursement. We choose to match your 401K. We choose to make your financial wellbeing our priority. We choose to make our people's lives matter.
MOMENTUM BENEFITS
- Flexible Time Off (our flexible benefits plan that allows you take the time you need)
- Hybrid Work model - ability to work from home or in office
- Holidays and Winter Break (agency closes between Christmas and New Years holidays)
- No meeting Fridays
- Curated DE&I programs and initiatives
- Medical, Dental and Vision plans
- Short- and Long-term disability
- 401(K) with company match
- EAP - Employee Assistance Plan
- Tuition Reimbursement
- Work from Home stipend
- Referral bonuses
- Training and development opportunities
- Flexible Spending Account
- Health Saving Accounts
At Momentum Worldwide, we value diversity and the uniqueness of all people. We thrive in an inclusive environment, and we recruit, hire and promote without regard to race, gender, age, color, gender identity, gender expression, sexual orientation, ethnic or national origin, citizenship, religion, sexual preference, military or veteran status, marital status, family status, physical or mental disability - or any other legally protected categories as set forth in the applicable state, federal or local laws. This policy applies to all aspects of employment including training, compensation, benefits and all other privileges of employment.
We makeour careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.
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