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Manager Global Brand Communications

Adidas
United States, Oregon, Portland
Jan 27, 2025

Manager Global Brand Communications

Purpose & Overall Relevance for the Organization:

This team is responsible for creating and executing some of the most visible marketing initiatives for the organization. We believe that a strong team culture is crucial to our success. We're looking for someone who is passionate, organized, and creative, with the flexibility to adapt quickly and tackle any task necessary to produce industry-leading work.

Overall the position is to manage and implement horizontal global brand marketing campaigns for priority initiatives with direct responsibilities for coordinating execution of global toolkits, product ordering and coordination for photo/video shoots, and cross functional team management for internal alignment.

Key Responsibilities:

PRODUCT SOURCING & COORDINATION



  • Co-Lead for all product coordination and logistics during multi-shoot brand campaigns
  • Source and manage product samples based on creative needs
  • Coordinate with external vendors (i.e. Logistics & More) and internal partners to ensure timely delivery and return of sourced products
  • Liaison with BU, SpoMa, VP of Product for sourcing and ordering
  • Forecast and process of all factory orders


  • Assist in narrowing down product selections based on creative concepts and brand guidelines
  • Manage communication of product options and priorities with key stakeholders
  • Develop PowerPoint decks throughout the creative process as product and styling evolves from concept to execution



ON-SET PRODUCTION SUPPORT



  • Collaborate with the Product/Agency Coordinator to track product availability on set
  • Coordinate with the Stylist to ensure products are ready for use and comply with embargo dates
  • Be on-site to address any additional requirements
  • Work closely with production to confirm all necessary legal and licensing checks have been completed
  • Serve as the product expert on set, liaising with designated BU representatives
  • Ensure the timely delivery of products to the next shoot or final destination, and manage the return of items



CAMPAIGN TOOLKITS & DELIVERABLES MANAGEMENT



  • Support the distribution of marketing toolkits and campaign materials.
  • Manage the storage and access of campaign documents in online folders.
  • Help manage online shared folders
  • Editing and formatting support for team documents
  • Review and provide feedback on campaign imagery
  • Help to organize, review, and approve supporting assets for digital, such as film thumbnails
  • Conduct quality checks on 2D/3D assets



DECK/PRESENTATION DESIGN + CREATION



  • Review, edit, and support the upload of global market update Power Points
  • Review, design, and create Sr. Leadership presentations
  • Develop internal presentations for BUs, markets, and SpoMa where needed
  • Ensure presentation decks are aligned with brand guidelines and presentation standards
  • Provide ongoing support for deck revisions and updates as needed



Key Relationships:

Market comms teams, global business units, product teams, touchpoints team, agency partners, cultural marketing, Sports Marketing, production

Knowledge and Experience:



  • Experience in a marketing or communications role, ideally with a background in apparel and footwear
  • Proven results and orientation based in critical thinking and problem solving skills
  • Organizational and executional skills when owning a project
  • Collaborative team player with strong interpersonal/relationship building skills.
  • Experience working in or managing agency partnerships and building strategic relationships.
  • Deep knowledge of both traditional and digital/social marketing channels.
  • Proven ability to articulate and deliver insightful briefs at all levels in various formats.
  • Effective presenting to and inspiring diverse groups and stakeholders.
  • Ability to effectively organize and manage cross-functional teams.
  • Excellent communication skills
  • Passionate about sport and fashion



Skills and Abilities:



  • Relentless drive and commitment to win, working extremely well under pressure.
  • Strategic, organized and solution-oriented with an attention to detail.
  • Innovative creative thinker, contributor and source of inspiration.
  • Self starter. Can independently initiate, prioritize and manage workload.
  • Effective influencer and ability to drive consensus across multiple teams and stakeholders.
  • Collaborative by nature. Able to partner with internal and external teams.
  • Ability to travel internationally and domestically up to 6 weeks per year
  • Ability to be flexible with work hours to accommodate for working with international markets



Requisite Education and Experience / Minimum Qualifications:



  • Bachelor's degree (B.A.), with an emphasis in Communications/Marketing/Business preferred
  • 4 years sport or fashion related marketing (or experience with brand marketing)



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